Effective Date: 10/18/24
This Privacy Policy describes how Silk&Rose (“we”, “our”, “us”) collects, uses, and discloses your personal information when you visit or make a purchase from www.silkandrose.co (the “Site”).
- Information We Collect
When you visit the Site, we collect certain information about your device, interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support.
- Personal Information
We collect the following types of personal information from you:
- Contact Information: Name, email address, phone number, billing and shipping addresses
- Payment Information: We do not store payment details. All payment transactions are processed securely through Stripe, which is PCI compliant. You can review Stripe’s privacy policy here.
- Login Information: We store your login details (username and password) in an encrypted format to ensure security.
- Purchase History: Products you’ve bought, returns, and exchanges
- Communication Information: Emails, feedback, and support requests
- Device and Usage Information
We automatically collect certain information about your device and website interactions, including:
- IP address
- Web browser type
- Time zone
- Cookies installed on your device
- User interactions with the Site: We use services like Google Analytics, Facebook Pixel, and Mouseflow to track user behavior and improve the user experience. These tools may collect information on how you interact with the Site, such as pages visited, time spent on each page, and clicks. You can learn more about how these tools collect and use data by visiting their respective privacy policies:
- Google Analytics
- Facebook Pixel
- Mouseflow
- How We Use Your Information
We use the personal information collected through the Site to:
- Fulfill orders and process payments
- Communicate with you, including confirmations and updates
- Improve and optimize our website
- Provide customer support
- Personalize your shopping experience
- Analyze user behavior to improve site functionality and advertising strategies (through Google Ads, Facebook Pixel, Mouseflow, etc.)
- Send you marketing emails or text messages, if you’ve opted in (you may opt out at any time by emailing us at [Insert Contact Email])
- Comply with legal obligations
- Sharing Your Information
We may share your personal information with:
- Service Providers: Payment processors, shipping carriers, IT support providers
- Third-Party Marketing and Analytics Tools: Google Analytics, Google Ads, Facebook Pixel, Mouseflow
- Law Enforcement: If required by law or to protect the rights, property, or safety of Silk&Rose
We do not sell your personal information to third parties.
- Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance your experience on our Site. Cookies help us understand how you use the Site, personalize your experience, and allow us to provide features like remembering your cart. We also use cookies for advertising purposes through platforms like Google Ads and Facebook.
You may disable cookies in your browser settings, but please note this may affect the functionality of our Site.
- Your Rights
You have the right to:
- Access the personal information we hold about you
- Request correction of inaccuracies in your data
- Request deletion of your personal information, subject to certain legal obligations
- Opt-out of marketing communications at any time by contacting us at [Insert Contact Email]
- Manage your cookie preferences or opt out of Google Analytics and Facebook Pixel tracking via their respective settings.
- Data Retention
We will retain your personal information for as long as is necessary to provide services to you, comply with legal obligations, resolve disputes, and enforce our policies.
- Security
We take reasonable measures to protect your personal information. Payment details are securely processed by Stripe, a PCI-compliant payment provider. Your login information is stored in an encrypted format to prevent unauthorized access.
- Changes to This Privacy Policy
We reserve the right to update this privacy policy at any time. Any changes will be posted on this page, with an updated revision date.
- Contact Us
If you have any questions or concerns about our privacy policy, please don’t hesitate to contact our customer support team. We are here to assist you and ensure your satisfaction with every purchase.